Connect: Transforming how teams grow

For Connect, an internal event, we embraced creative constraints by working within strict brand guidelines while still pushing visual boundaries. We explored diverse color variations to bring energy and distinction to the event, and experimented with the typeface to craft dynamic, layered patterns that evoke a sense of growth and movement, symbolizing how teams come together and evolve through shared experiences. We design presentations, merchandising, and environmental applications that bring the Connect experience to life across every touchpoint.